Revenue Expansion Infrastructure
Know exactly where
your next ₹1Cr is hiding.
The leadership console that replaces your 90‑minute morning ritual of Excel, WhatsApp, and gut feel with 10 minutes of clarity.
Powering decisions at India's leading FMCG companies
The Problem
Every morning starts with 90 minutes of chaos.
Before
Excel, WhatsApp, phone calls, gut feel.
One or two opinions. Often wrong.
After — Supe.Market
Data-driven decisions. Every crore accounted for.
Anomalies named. Actions sent. Outcomes tracked.
The morning ritual we're replacing
The Intelligence Loop
Four questions.
Ten minutes. Done.
Am I on track? What needs attention?
Show me the data. Who is failing?
Why is this happening? What if I try X?
What action should I take? Send it.
Total: 10 minutes. Every crore accounted for.
Features
Built for how sales leaders think.
Briefing
Your morning intelligence brief
Auto-detected anomalies naming specific people and problems. Revenue opportunities ranked by ₹-impact. Team health at a glance. All computed before you arrive.
Explore
Every answer, one drill-down away
Sort, filter, group, and compare across salesmen, retailers, SKUs, distributors, and beats. Territory drill-down. No pivot tables. No Excel. Ever again.
Ask
Ask in English. Get numbers, not opinions.
Type a question in English or Hindi. Get deterministic answers backed by real computation — not LLM hallucinations. 11 intent types, from root-cause analysis to what-if scenarios.
Act
From insight to WhatsApp in 60 seconds
Create targeted schemes, send via WhatsApp, and track delivery down to read receipts. 28 pre-built templates. Incrementality measurement with holdout groups.
85% of India's FMCG sales flow through General Trade. Most of it still runs on paper.
0→ 10
minutes
Morning ritual compressed from 90 to 10
0M+
kirana shops
General Trade: 85% of all FMCG sales in India
0
entities tracked
Salesman, Retailer, SKU, Distributor, Beat
0
scheme templates
Pre-built with ROI benchmarks and targeting
How It Works
From data to decisions
in three steps.
Upload your DMS data
Export from your existing system. Our importer auto-maps columns, deduplicates entities, and builds your territory hierarchy — all from a single CSV.
Get actionable intelligence
Our engine computes daily snapshots, detects anomalies, scores revenue opportunities, and surfaces signals — ready before your morning chai.
Act and measure
Create targeted schemes, send via WhatsApp, and track delivery and conversion. Every action has a measurable ROI. Every crore accounted for.
What Leaders Say
I used to spend my first 90 minutes every morning on Excel and WhatsApp, trying to piece together what happened yesterday. Now I know exactly where the problems are, why they're happening, and what to do — in 10 minutes. I can't go back.
Rajesh Subramaniam
National Sales Manager, Leading FMCG Brand
“The Ask screen alone replaced three phone calls I used to make every morning. I type a question, I get a number. No opinions.”
Priya Mehta
VP Sales, Regional FMCG Brand
“We identified ₹22L in dormant retailer revenue in the first week. Sent reactivation schemes via WhatsApp that afternoon. That's the speed.”
Arun Krishnan
Trade Marketing Head
“My RSMs used to say "everything is fine." Now I can see the data before the call. The conversations are completely different.”
Sanjay Gupta
National Sales Director
Stop guessing.
Start knowing.
Join the FMCG leaders who replaced their morning ritual with 10 minutes of perfect clarity.
No credit card required · Setup in under a week · Dedicated onboarding